Lamborghini announces the launch of the Lamborghini Aventador SVJ Xago Special Edition: a special edition of the Aventador SVJ produced in ten units and reserved for customers who choose to customize their car in a virtual mode through the new online service Ad Personam.
It is a “virtual studio” that allows you to customize your car without going to the specialized department in Sant’agata Bolognese.
From July 2020, it is possible to book a preliminary consultation of about two hours via your car dealer, reaching the right contact person for the sale at the showroom or another location, for a dedicated session with experts from Lamborghini, and a full immersion in the many options Ad Personam available.
During the video call the team on a personal basis will make proposals as to design and configuration suggestions in real-time, using smartphones to enable the customer to explore and closely observe the details of the car. As A result of the virtual consultancy, the customer will be sent a complete proposal that will include rendering and even samples of the materials.
The Aventador Xago draws inspiration from the shape cloud hexagon over the North Pole of Saturn, and by the power of the hexagon in nature, which is also the classic geometric motif that is present in the Lamborghini design.
Outside, the Aventador Lamborghini SVJ Xago Edition is characterized by an effect hexagonal silver gradient created ad hoc, with a livery in contrast, Ad Personam and is unique for each car and rims Ad Personam in black Nireo shiny.
Inside, the seats have a reason exclusive that takes the theme hexagon and a special color contrast combined with the external. Each of the ten models Aventador SVJ Xago will be identified by a numbered plate.